EDIFICE / Custom Website
The custom website.
Website design and build from a blank page: custom websites, online stores and redesigns, with copy written for the business that owns the site.
What you get
- Design, copy, and build from a blank page.
- Search optimisation.
- A performance budget.
- Analytics wired in.
- Content on a CMS the team can actually use.
A build can also include an AI front desk and back-office automations, when the plan includes them.
How a build runs
- Measured Survey. The business, its buyers, the job the site must do, documented with care. Nothing is assumed.
- Blueprint. Every page drawn to the pixel before a single line is written. The plan is signed before the build begins.
- Build. Design, copy, and build from a blank page.
- Handover. Launch, measure, and a care plan. The site is live. The work continues.
What it is not
- Templates, themes, or page-builder assemblies presented as custom work.
- Work outside the plan signed before the build begins.
EDIFICE work is never standardised: no two businesses receive the same website, front desk, or automation.
Duration
A typical build runs four to six weeks from survey to launch, with the plan signed before a line is written.